Thessaloniki apartment prices rose 4.7% year on year in the second quarter of 2026, according to the Bank of Greece. That is slightly slower than Athens and the Greek average, but prices are still rising in Greece’s second city.
For investors, the question is what that growth means for a rental property. This article sets out the official price data, what Thessaloniki’s Airbnb listings earn, and how the freeze on new registrations changes the picture.
How much did apartment prices rise in Thessaloniki in 2026?
Apartment prices in Thessaloniki rose 4.7% year on year in the second quarter of 2026, according to the Bank of Greece’s residential property price index, published on 15 September 2026. The figure is provisional and the Bank may revise it.
The index measures the change in prices, not the price per square metre. Asking prices on property portals run at different levels and often disagree with each other, so we do not quote them here.
How do Thessaloniki prices compare with Athens and the rest of Greece?
Thessaloniki’s 4.7% rise in the second quarter of 2026 was below Athens at 5.0%, other Greek cities at 5.4%, the national average of 5.5% and other areas of Greece at 7.1%, according to the Bank of Greece.
| Area | Apartment prices, Q2 2026 vs Q2 2025 |
|---|---|
| Thessaloniki | +4.7% |
| Athens | +5.0% |
| Other cities | +5.4% |
| All Greece (apartments) | +5.5% |
| Other areas of Greece | +7.1% |
Source: Bank of Greece, Indices of residential property prices Q2 2026 (provisional), 15 September 2026.
What do Airbnb listings in Thessaloniki earn?
The median active Airbnb listing in Thessaloniki earned $4,800 a year, at a median $55 a night and 84 booked days, in our analysis of the Inside Airbnb October 2025 snapshot. We count a listing as active when it has at least 10 reviews, which gave 2,809 listings.
| Thessaloniki, active listings | Median listing | Top 25% by revenue |
|---|---|---|
| Price per night | $55 | $66 |
| Booked days per year | 84 | 210 |
| Revenue per year | $4,800 | Above $9,180 |
The top quarter charges only slightly more per night but is booked far more often. Occupancy, not price, drives the gap. These figures come from a different source than the price index above, so we do not combine them into a yield.
What does the freeze on new registrations mean for buyers?
New short-term rental registrations have been frozen in central Thessaloniki since 1 July 2026, so a flat in the freeze area that does not already have a registration cannot be listed as a short-term rental. A buyer who plans to rent short term should check that the property already holds a registration number before signing.
Our guides cover the rules in detail: Airbnb regulations in Thessaloniki and what happens to a licence when a property is sold.
What should investors in Thessaloniki do?
Investors should buy on the rental numbers for the specific area, not on city-wide price growth, and confirm the registration status first. Thessaloniki’s price growth is steady rather than fast, and Airbnb income depends mostly on how many nights a listing books.
Brothers Consulting manages short-term rentals in Thessaloniki. We handle bookings, pricing and guests, and the owner keeps the property.
Frequently asked questions
How much did apartment prices rise in Thessaloniki in 2026?
Apartment prices in Thessaloniki rose 4.7% year on year in the second quarter of 2026, according to the Bank of Greece’s provisional figures published on 15 September 2026.
Are Thessaloniki apartment prices rising faster than Athens?
No. In the second quarter of 2026 Thessaloniki rose 4.7% against 5.0% in Athens and 5.5% across Greece, according to the Bank of Greece.
Can I register a new Airbnb in central Thessaloniki?
No. New short-term rental registrations have been frozen in central Thessaloniki since 1 July 2026, so a property without a registration number cannot start operating as a short-term rental there.
About this data
Price changes: Bank of Greece, Indices of residential property prices Q2 2026, published 15 September 2026; the figures are provisional. Airbnb figures: our analysis of Inside Airbnb, October 2025 snapshot, in US dollars. The Bank of Greece publishes change rates in this release, not square-metre prices, and the two sources measure different things, so we do not compare them.
Related: Airbnb regulations in Thessaloniki · Airbnb earnings in Thessaloniki · Athens vs Thessaloniki Airbnb
Brothers Consulting manages short-term rentals in Thessaloniki and Porto Heli, Greece. See our management service.